Microsoft RFID: Power Paper Joins Microsoft RFID Partner Advisory Council

From Business Wire (press release), CA ... (Nasdaq: MSFT) to join the Microsoft Radio Frequency Identification (RFID) Partner Advisory Council (PAC) focused on RFID technology solutions. ...

Power Paper Ltd., founded in 1997, is a leading provider of next-generation printable microelectronic devices. Power Paper's patented, thin and flexible energy cells can be adapted to fit the size, thickness and form factors required for the design of any product. These environment-friendly, safe batteries require no metal casing, and can be printed cost-effectively directly onto paper, plastics or other surfaces by standard printing equipment. Licensing and know how agreements allow Power Paper's partners and customers to utilize the company's award-winning technology to produce millions of cells every year. Based on this technology, the company has developed a number of innovative applications for its PowerCosmetics(TM), PowerNovelties, and PowerID(TM) product lines, as well as a line of PowerInks for authorized manufacturers.

PowerID™ division develops next-generation radio frequency identification (RFID) systems that remotely monitor, process, store and transmit data over extended communication ranges. By integrating thin and flexible RFID labels with Power Paper's patented, low-cost, printable power source, PowerID™ systems provide unparalleled reliability and vastly improved functionality and range performance, enabling significant cost savings throughout the supply chain. the PowerID™ System contains UHF-based battery-assisted backscatter labels, readers and system software that integrates into and complements existing enterprise software. PowerID™ provides read-only and read/write ranges that are far superior to existing RFID systems. Compatible with EPC, PowerID™ not only guarantees greater accuracy and reliability, but also the simultaneous reading of multiple labels in the toughest of RF environments. PowerID™ also solves the problem of reading labels set at different angles and sandwiched between crates.