RFID Conference: Advanstar Communications Appoints Mary LaSelva as New Group ...

From Business Wire (press release), CA ... The event provides the largest gathering for automatic identification (Auto-ID), radio frequency identification (RFID), and mobility experts in North America. ...

... Advanstar Technology Group, a division of Advanstar Communications, Inc., today announced the appointment of Mary LaSelva as group director of the Frontline Solutions Conference & Exposition. With nearly 20 years experience in technology marketing, LaSelva brings excellent leadership and a proven track record in events management to the Advanstar team. LaSelva joins Advanstar from leading document management companies such as HP Indigo, RISO, Inc., as well as early stage start-ups. At these organizations, LaSelva developed and managed marketing functions, gaining experience in communications, corporate branding, demand generation, channel marketing, original equipment manufacturer (OEM) partnerships, and business development. ...

The Frontline Solutions Conference & Exposition takes place September 13-15 in Chicago, Illinois. The event provides the largest gathering for automatic identification (Auto-ID), radio frequency identification (RFID), and mobility experts in North America. Advanstar Communications, Inc. is a worldwide business information company serving specialized markets with high quality information resources and integrated marketing solutions. Advanstar publishes 92 business magazines and directories, 79 exhibitions and conferences, numerous Web sites, and a wide range of direct marketing, database and reference products and services. Advanstar serves targeted market sectors in such industries as art, automotive, beauty, collaboration/e-learning, CRM/call center, digital media, entertainment/marketing, fashion & apparel, healthcare, internet/e-business, manufacturing and processing, pharmaceutical, power sports, science, telecommunications, and travel/hospitality. The Company has more than 1,300 employees and currently operates from multiple offices in North America, Latin America, Europe, and Asia.