RFID Drives IncentiveBased Recycling ...

RFID Drives IncentiveBased Recycling: Via Casella Waste Systems, Inc.: Casella Waste Systems, Inc., Aiming To Drive Greater Utilization Of Its Existing Recycling Assets, Announces Acquisition Of Blue Mountain Recycling, LLC ...

... "RecycleBank is a recycling services company that uses incentive-based recycling to increase diversion and participation rates in residential recycling. Through an innovative use of technologies, RecycleBank measures homeowner recycling rates with radio frequency identification, or RFID, which it then credits to the homeowner who can use the credits with local and national vendors. Current marketing partners providing rewards and incentives to customers include The Home Depot, Starbucks, Coca-Cola, FedEx Kinko's, Rite Aid, and Whole Foods Market. In markets where RecycleBank is providing services, household recycling participation rates have increased to as much as 85 percent. " ...

Casella Waste Systems, headquartered in Rutland, Vermont, provides collection, transfer, disposal and recycling services primarily in the northeastern United States.