RFID Spine Tags for Item Level Retail Tracking

UPM Raflatac collaborates with partners to create an integrated RFID-enabled retail solution that performs item-level tracking and provides business intelligence. ...

... "The solution, an industry first, pairs a free-standing, RFID-enabled MAXRPM retail display, developed, built and sold by Alliance, with Seeonic’s SmartWatch service and UPM Raflatac UHF Gen2 DVD Spine tags, to create actionable intelligence that business users can use to optimize the manufacturing, distribution, management and marketing of high margin promotional inventory such as entertainment DVDs. " ...

Via UPM Raflatac: RFID-enabled item-level inventory management system for retail promotions