RFID Data To Improve Customer Sales: Teradata Survey Finds Data Is Driving Technology Investments
From Business Wire (press release), CA ... Larger companies are also considering
radio-frequency identification (RFID) technology as a means to improve inventory and stock levels as well as to improve ...
... Retail industry managers are dealing with an increasing amount of data by investing more in information technology, according to a survey by Teradata, a division of NCR Corporation (NYSE:NCR). The survey, released at the National Retail Federation's annual conference, also revealed that this trend is expected to continue next year. Among the key areas where additional information technology (IT) spending is being deployed are supply chain, pricing and customer management as well as data warehouse solutions. Larger companies are also considering radio-frequency identification (RFID) technology as a means to improve inventory and stock levels as well as to improve customer and information sales. ...
The Teradata study was conducted by BuzzBack Market Research between Dec. 21, 2004, and Jan. 4, 2005, querying 100 retail executives. All respondents live in the United States and are employed by retail companies with worldwide revenue of $500 million or higher. All respondents hold the position of manager or higher and work in a corporate/general management, finance/strategic planning, operations or technology/IT department. Managers surveyed for represent a range of companies in the retail sector, including: Lowe's, Rite-Aid, Pathmark, Giant Food, Kohl's, Wal-Mart, Abercrombie & Fitch, K-mart, Blockbuster and many others. Teradata, a division of NCR Corporation (NYSE: NCR), is the global technology leader in enterprise data warehousing, analytic applications and data warehousing services. Organizations around the world rely on the power of Teradata's award-winning solutions (www.teradata.com) to get a single, integrated view of their business to enhance decision-making, customer relationships and profitability.
Additional resources on customer sales improvement using RFID data ...
RFID - Technologies - Wireless Mobile Computing: as much as they are to the customers who receive ... 1 percent to 2 percent sales improvement attributable to ... commerce systems in response to customer mandates for ...
Profiting from Process: using EPC/RFID to create: of Defense (DoD) or other customers, the program ... gained from efforts to improve sales through new ... Manufacturers who participate in customer-requested EPC/RFID ...
Radio Frequency Identification - RFID Tag: and number, but also track customers by individual ... a system that would ensure accurate customer delivery, analyze consumer sales data, and incorporate ...
Solving the Out-of-Stock Problem: making sure products are available when customers want to ... is out of stock when a customer wants to ... application because the application could improve sales by 2 ...
Labels: award, business-case, commerce, conference, defense, dod, epc-global, food, inventory-management, mobile, ncr, planning, problem, research, retail, rfid-price, rfid-world, stock, survey-results, track-inventory, wal-mart, warehouse, wireless