Retail RFID Implementation: European Shoes
Checkpoint Systems enters into a strategic agreement with RENO, European shoe retailer. The agreement will enable an RFID source-tagging program and implementation at 700 retail locations across six countries with NDRF-based (New Digital Radio Frequency) RFID tagging system. The implementation will be completed in May. The RFID system will support reduction of shrinkage and improvement of the customer experience. ...

... "Switching from EM to NDRF technology, RENO wants to further optimise both its market presence and its operational processes. To be successful in the shoe retail trade the goods have to be presented in the right way. As well as displaying shoes in pairs and in boxes, an open shop construction is also particularly important, says Konigs. With NDRF, the current aisle widths in the branches could be increased from 90 cm to 1.80 m and a more customer friendly entrance introduced. Further improvements in the business process include simpler deactivation of the tagged goods at the point of sale. The cashier transaction is sped up while it guarantees that no customer will leave the store with a tag that accidentally remains activated, thereby triggering a false alarm. RENO's decision for radio-frequency source tagging is a further step towards a uniform standard in security technology, not only in Germany, says Ulrich Schafer, Vice-President and General Manager NCE Unit, of Checkpoint Systems. For retailers, radio-frequency source tagging is the best option for reducing the costs of shrinkage. At the same time they are able to create a customer-friendly shopping atmosphere, which will help to boost sales. " ...
Via Checkpoint Systems: RENO Partners with Checkpoint Systems for Its Source Tagging Programme
Labels: alarm, checkpoint-systems, customer-experience, enabler, market, new-digital-radio-frequency, nrdf, region-europe, reno-shoes, retail-rfid, retailer, rfid-implementation, rfid-tagging, rfidstore, rfidsystem, security, shrinkage




